Facebook Friday #3: How to Save Time

Four tips for saving time on Facebook.  This post focuses on the things that will help small businesses to raise their individual profile and brand awareness. Make Each Status Update Work Harder Tweetdeck and Hootsuite are two third-party applications commonlyused by Twitter users to manage their accounts.  Facebook users can also use them to avoid multiple postings of Status Messages on...

Read More

Facebook Friday #2: Profiles, Pages and Groups

This blog post will explain the key features of Profiles, Pages and Groups and how they can be used to help promote your organisation or business. What Makes a Good Business Person’s Profile? When you navigate to Facebook.com and set up a Profile, it should be for an individual, not an organisation.  Facebook is clamping down on this.  Make sure your Profile showcases you and your...

Read More

Getting a Job in the Recession #5: Online Profiles

We’ve already covered the basics: CVs, Virtual CVs, Jobs Boards and Covering Letters .  Most employers are looking to see a CV these days.  Many will insist on an application form being filled out, which does the same job, except for the trick Extra Info bit at the end.  (I’ll probably blog about that in a later post.)  So, do online profiles really matter?  If an employer...

Read More

Getting a Job in the Recession #4: The Covering Letter

An excellently written covering letter will ensure your CV is at least glanced at.  Keep it short.  Avoid colour and exhuberant formatting.  And, pay attention to the following, crucial elements: Addresses Include your address first, followed by the name, title and address of the person you are writing to.  Pay attention to the details.  Do not spell names incorrectly.  (You know how...

Read More