Sensei

Spreken zie Customer?

A group of nine year olds in a primary school not far away from this very screen were speaking customer this Wednesday past.  They were taking part in Young Enterprise, which I hope to volunteer for very soon.  What does the programme offer?  Well, it gives kids the chance to talk to real live ‘entrepreneurs’ and discuss what is involved when preparing to supply a product or service to customers.  I suppose that means I’m one.  They go through discussion, questions and exercises on, among other things, the good old 5 Ps of Marketing.

What I want to know, is:

Are You Speaking Customer?

Do you know who your customers are?  Where do they live and work and how much disposable income/budget do they have for spending on your product?  What type of experience does your customer have, from initial telephone call, to finished deal?  Do you keep in touch?  Are you aware of all the things about your business that annoy (and are you trying to minimise/eliminate those), and all the things that please?

Are Your Staff Muppets?  Yes, quite probably. Read more…

If Only it Weren’t for Those Pesky Customers

This is a long – though not tall – tale. Grab a coffee.

I need some photocopying done. Simple enough task, there are plenty of copyshops around. I could have my pick. So, I simply stop at the first one I come across.

08.55
It is situated a little off the beaten path, but no matter, Read more…

What Our Customers Think

Following our I Think, Therefore I Am course – one of our workshops for anyone - on Saturday 23rd February, our customers had this to say:

‘Great day, very informative, good debate, enjoyable..’    Caroline Armstrong

‘Fully met – learned that we can change ourselves through taking on new challenges and using new techniques.’    Georgina Johnston

‘Excellent class – answered alot of my questions.’    Briege Craig-Arundell

And, following our Customer Experience Management course – one of our business events – on Tuesday and Wednesday 26-27th February, our business customers had this to say:

‘Well presented and structured.  Brought to light many new ideas.  Very enjoyable.’    Adrian Parkes, CCEA

‘Got great ideas to start implementing in my organisation.  Totally enjoyed the course.’    Helen McDermott, Citizens Information Board

‘Good content, relaxed atmosphere…’    Janeen Maxwell, Ulster Carpets

If you would like to attend one of our courses, click on the appropriate link above for the latest blog posts on workshops for anyone or business events.