How to Avoid a Dull Twitter Profile

A caveat before I begin. So the haters can go elsewhere. I’m addressing people who use Twitter to help raise their profile, and connect with professionals. Never Have a Blank Avatar The blank avatar space is filled with a Twitter bird or an egg shape. Neither adds anything to your profile. Add the profile picture you use elsewhere online. This helps people recognise you at conferences,...

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What is Follow Friday?

Follow Friday is a device used by Twitter users to recommend good people to follow. If you are new to Twitter, use a tool such as Hootsuite or Tweetdeck and filter your All list, for #followfriday or #ff.  This will highlight who those you follow recommend following.  It’s one place to start, to increase your contacts on Twitter. Many of those you follow will follow back; some won’t. ...

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Facebook’s Featured Likes

Facebook now allows you to profile Pages you’ve liked, from your Page. And, likewise for Page Owners.  If you want to highlight key staff, clients, partners, suppliers, this is a convenient way to do it. Log into Facebook Navigate to your Page Click Edit Page Click Add featured likes Select the Pages you wish to profile, and click Save Click Add featured owners Select the owners you wish...

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How to Use Facebook to Promote Your Event

Before you begin, you may wish to read Profiles and Pages on Facebook: The Difference.  You will also need the event description, an image and a booking link ready to go.    Add the Facebook Events app to your business page Facebook Events is a Facebook application (tool) that will add a tab to your Page for adding and sharing events. Navigate to...

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