Capello Champions Confidence

New England coach Fabio Capello said a strange thing to an Italian TV station recently. After admitting that he has a group of “first-class” players to choose from, we went on to explain that this by itself was not sufficient. Capello stated that his biggest challenge will be to restore the team’s “winning mentality”. He then analyzed the main reason for England’s poor performance...

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I Am Not a Number

Today competition for customers is fierce and customer power is on the increase. But what are customers to you? Information to be managed? Or people to be engaged? There are two answers. The old one is called Customer Relationship Management (CRM). CRM is a process by which companies capture, store and analyze information relating to all parties in any business transaction – vendor,...

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Golden Bull Award

Translink (NI Railways) has won a Golden Bull Award for gobbledygook, presented by the Plain English Campaign – an organisation dedicated to the promotion of ‘clear and concise’ public information - for a sign at a Coleraine train station.  It read: ‘Every Autumn a combination of leaves on the line, atmospheric conditions and prevailing damp conditions lead to a low...

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Creative Bits

We have used Austin Grapics and Gaping Void for our business cards. However, this is probably the coolest – can you say that any more? – website I have stumbled upon recently, for business cards.  It will certainly get those dull suits talking at your next networking meeting. I haven’t checked out the prices yet, but let me know….  Creative...

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